Online Media Specialist - Amana Capital S.A.L.

Manage Social Media marketing campaigns and day-to-day

activities including:

ô Curate relevant content to reach the audience most likely to

open accounts with Amana Capital.

ô Write regular editorial content

ô Monitor, listen and respond to users in a “Social” way while

cultivating leads and sales.

ô Conduct online advocacy (social media and online trading

forums and communities) and open stream for crosspromotions.

ô Develop and expand community and/or blogger outreach

efforts.

ô Oversee design (ie: Facebook Timeline cover, profile pic,

thumbnails, ads, landing pages, Twitter profile, and blog).

ô Design, create and manage promotions and Facebook ad

campaigns.

ô Compile report for CMO showing results (ROI).

ô Demonstrate ability to map out marketing strategy and then drive

that strategy proven by testing and metrics.

ô Implement a proactive strategy for capturing customer online

reviews. Monitor online ratings and respond accordingly.

ô Monitor trends in Social Media tools, applications, channels,

design and strategy.

ô Identify threats (mainly discussions about AmanaCapital / SEM)

and opportunities in user generated content surrounding the

business, report to appropriate management.

ô Analyze campaigns and translate anecdotal or qualitative data

into recommendations and plans for revising the Social Media

campaigns.

ô Monitor effective benchmarks for measuring the impact of Social

Media programs. Analyze, review, and report on effectiveness of

campaigns in an effort to maximize results.

Job Details

Date Posted:	2015-03-31
Job Location:	Beirut, Lebanon
Job Role:	Marketing/PR
Company Industry:	Financial Services
Monthly Salary:	US $2,000